Business research methods /
An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.
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Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Cambridge ; New York, NY :
Oxford University Press,
[2011]
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Edition: | 3rd ed. |
Subjects: |
Summary: | An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented. |
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Physical Description: | xxxvii, 765 pages : color illustrations ; 27 cm |
Bibliography: | Includes bibliographical references (pages [721]-744) and indexes. |
ISBN: | 9780199583409 0199583404 |
FOLIO link: | View instance in FOLIO |